Benefits of E-Commerce in Food and Beverage Sector
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3655 Downloads I Published: 01 Feb ,2019
E-commerce plays a vital role in expand the business at local, national and international level. World wide web are created by most of the organisation through which they deliver products or services through online(Falk and Hagsten,2015). The present assignment in context to food supply market that adopts e-commerce model to deliver products or services to its customers.
Information technology like internet now it has been transformed ways of a firm to conduct business. The entire food supply market are functioning through internet and carry out their business operations effectively. It influenced positively to the food industry as they create websites which allow its customers to make purchase online. It lowering the cost to a firms and also save their capital on manufactured of products or services. Most of the food companies can enhance its supply by communicate data with its distributors, retailer and warehouse over internet. Thereafter, they can effectively build a competitive advantage in effective manner.
Most of the food supply market employed its business through the usage of information communication technologies(ICT). It constitutes them to transfer products or service information to its customers (Bilgihan, Okumus, Nusair and Bujisic,2014). It able them to carry out external activities and make relationship among the groups, business and other individuals with the assistance of internet. ICT infrastructure employed by business in which it encompasses all protocols, devices, networks and procedures.
There are various key issues that are described as follows:-
Server- side programming:- The main issue in server side programming is that there is no code security as human read scripted languages.
Data base connectivity:-
Session tracking:- The main issue arise when there is continuously series of response and request with the same client at that time server not able to identify from which they get request.
The main threats and risk for the e-business carry out by the food supply market is that there is an increase is number of fraud. Thus, they can easily track the customer personal information over internet is one the major security risk. The personal information shared by clients while purchase products or service through internet such as password, ATM and Credit card number (Rodriguez, Smith and Spinac,2014). Therefore, with the increase in a number of cyber crime for which there are some procedures and policies that are necessary to mitigate e-commerce risk. It has been described as follows:-
Educate team:- The organisation are required to have an understanding about the e-commerce risk and provide education its everyone team operator.
Information security:- The company are required to establish a page through which they educate their customers regards to security controls and practices.
Regular software updates:- The e-business have to update its websites with the new security software version.
Password:- The password must be strong with Alphanumeric letter an changed them on regular basis.
Ethical issue in e-commerce:- There is a rapid growth of e-commerce it becomes increase in a number of theft of data of customer by hackers. The other issue of poor service is that they fail to provide credits to its customers.
Social issues in e-commerce:- Most of the customer would not like to purchase products or service online as they fear that there privacy information are leaked by hackers. For this, most of the society not accept to buy products online and make payments.
B2C is that type of business model that are adopted by the food supply market in which they sell goods or service directly to its customers (Taylor, Deelman, Gannon and Shield,2014). Thus, from the online website they will send the information about products or services through e-mail and then they will dispatch goods directly to its clients. Therefore, both Coles and Woolworths supplying adopts the B2C e-commerce business model.
Coles company url link - https://www.coles.com.au
Woolwoths company url link : https://www.woolworths.com.au/
The main reason of adopts the B 2 C business model by Coles and Woolworths is that they can direct sell their foods products to their e-commerce websites. They can easily reduce their expenses by facilitate information over a social media websites.
Coles company: B2C model is belongs to Coles company as they give online facility to its customer to buy online and its also give special offers on fruits and vegetables.
Woolwoths Company: The website of a company belongs to business to consumer model because they deliver the full information of special offer of food products and free delivery to attract customers.
Coles company: The main business goal of cloes Company website is that create their own business process for the purpose of provide innovation as well as enhancement of services and satisfy the customer by give facility of online order for the food products via company's application.
Woolwoths Company: The main principles of its website is to increase sales, also create awareness, minimize cost, assist firm to grow and also improves customer experience.
2. Woolwoths Company
2. Google provides a best search engine optimization as they provide a sufficient information that helps the user to analyse and interpret
3. Coles company: Rate for a website is 4 as it provide foods product's wide range of prices on the home page of a website and also specials as well as catalogues that is necessary for the customer to know
Woolwoths Company: Rate for a website is 5 on the home page of a company's website provide offers on each food products as well as price. Thus, it also gives option to click on the product and order online whenever the customers wants.
4. Yes, both Coles and Woolworths company provide all necessary information that are required by customers are special offers, price of a product and catalogues etc.
5. Rate will be given to both company is 3
6. Rate 5
7. Rate 4 The e-business have to update its websites with the new security software version.
8. Rate 4 for Cloes company and rate 5 for Woolworths company
9. Rate 4 both company's provide a all types of foods products as per the customer culture needs.
10. Rate 5 for both online groceries company
11. Rate 5 yes, the website contains all customization data
12. Rate 2, there is no experience information available of a company on websites
13.Rate 4, yes there is a customer service support option available
14. Rate 5, it is easy to find information over websitesRate for a website is 5 on the home page of a company's website provide offers on each food products as well as price.
15. Rate, the information provide over the have a sufficient information for users and effective language that are understandable by users.
16. Rate 3Rate for a website is 5 on the home page of a company's website provide offers on each food products as well as price.
17. Rate 4
18. Rate 1
19. Rate 4
20. Rate 5
21. Rate 3 there is no online option available and rate 4 there is a wide range of option such as cash payment, credit card and debit card option.
22. Rate 4 as there is a free delivering on first shop are available on woolworths websites and rate 3 for coles company
|Coles Supermarket Ltd||Woolworths|
|The main business goal of cloes Company website is that create their own business process for the purpose of provide innovation as well as enhancement of services and satisfy the customer by give facility of online order for the food products via company's application.
It provides foods product's wide range of prices on the home page of a website and also specials as well as catalogues that is necessary for the customer to know
|The main principles of its website is to increase sales, also create awareness, minimize cost, assist firm to grow and also improves customer experience.
The website is more successful as the home page of a company's website provide offers on each food products as well as price.
Summing up the whole report it has been concluded that the Coles and Woolworth adopts the B2C business model. Thereafter, it has been also analysed that there is an increase in the number of frauds and cyber crime. For this, there are some strategies such as Information security, regular software updates and change password on regular basis etc. can mitigate with such type of risk.
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