Consumer Behavior

Answer :

Asda is the main competing company of M&S. The main competing products manufactured by Asda in comparison to M&S are strappy tops, T-shirts, and school merchandise.

  • Carry out thorough research and prepare a case study report mentioning what are other competing companies of M&S, what are their key products, and how they maintain consumer behavior.
  • Give a brief detail of every competing firm.
  • The word length should not exceed 1500 words and prepare it in the Harvard referencing style.
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